See exactly where your practice is losing new-patient bookings online — before you spend another dollar on marketing.
A paid Website Rescue audit for local healthcare and service practices. We review your website, your Google listing, what AI assistants say about you, and whether your site is usable and trustworthy enough to book — then hand you a ranked fix list tied to booked visits. It's a deliverable, not a sales pitch.
Built and reviewed by Dr. Blane Jackson (DDS, MBA) — a practicing dentist and multi-practice owner who fills appointment books for a living, not a marketer guessing at it.
Five places new-patient revenue quietly leaks.
Every finding is plain-English and ranked by how much it costs you in booked visits — no jargon, no homework.
Your website
Your Google listing
What AI assistants say about you
Accessibility (WCAG 2.1 AA)
Conversion trust signals
What a finding actually looks like.
Every finding follows the same shape: the problem, what it costs you, the fix, and how hard it is. Here are six representative examples, based on the patterns we see most across local healthcare and service practices.
Your phone number is an image, so tapping it on a phone does nothing.
Costs you: ~78% of your visitors are on mobile and most won't memorize and re-dial.
The fix: Make the number a one-tap call button.
Easy · ~30 min
Ask ChatGPT “best practice near [your town]” and you're not named — two competitors are.
Costs you: AI assistants quietly recommend your rivals to high-intent patients.
The fix: Answer the service + neighborhood questions patients actually ask, in plain language.
Moderate
Your “Request Appointment” button fails color contrast (2.9:1) with no visible keyboard focus.
Costs you: An ADA exposure and a real conversion drag on the patients you serve best.
The fix: One code fix restores contrast and focus — compliance and conversion in the same change.
Easy · developer
41 reviews, but the last one is 5 weeks old and 0 have owner responses in 8 months.
Costs you: Google weights review velocity and response rate; the newer competitor is outranking you on the map.
The fix: Turn on a rebooking-to-review ask and respond to the backlog.
Easy
Your only booking path is a phone call, and after-hours searches hit voicemail.
Costs you: The ~40% of people who look at 9pm have no way to act and book elsewhere.
The fix: Add tap-to-book online scheduling and an after-hours request form.
Moderate
Provider credentials and real proof are buried below three screens of copy.
Costs you: First-time visitors can't quickly confirm you're legit, so they hesitate and leave.
The fix: Surface credentials, outcomes, and a single clear next step above the fold.
Easy
Your audit is specific to your practice: your URL, your Google listing, your market, your competitors.
One flat fee. Yours to keep.
If we don't surface at least five fixable issues costing you bookings, the audit is free. That's how confident we are there's money on the table.
Single-Location Scan
$499 one-time
A fast, focused review of one location: website conversion path, Google listing, an accessibility spot-check, and a plain-English fix list ranked by impact.
- 10–15 prioritized findings, each marked Easy / Moderate / Developer
- Website + Google listing + accessibility spot-check
- 30-day fix list you keep — hand it to any web person
Full Website Rescue
$999 one-time
The recommended package for owner-operators: everything in the scan, plus AI-search screenshots, a full WCAG 2.1 AA pass, a two-competitor comparison, and a live 30–45 minute review call.
- AI-search screenshots: what ChatGPT and Google's AI say about you today
- Full WCAG 2.1 AA review with specific checkpoints (no overlay widgets)
- Two-competitor comparison + a 30–45 min walkthrough call
Delivered in 5 business days. You get a plain-English, revenue-ranked fix list — and on the Full Rescue, a live walkthrough call. No retainer required.
Find the bookings you're losing — then decide what to fix.
Start with the audit. Fix what matters most yourself, or bring us in to do it. Either way, you leave knowing exactly where your practice is leaking new patients.
Get my Website Rescue audit